Yes, you can upgrade for the landing page plan whenever you want for a fee. You need to be aware that when you do upgrade, your URLs will need to be updated. The impacts are:

  • Your existing links will break
  • You will need to update your links within your site.

Find why below.

Example #1A) Ghost only

This is how your links look like:

  • mysupersite.com/post-about-something/
  • mysupersite.com/post-about-dog/
  • mysupersite.com/cats-are-better-because/
  • etc.

Example #1B) Ghost + a landing page

This is how your links look like:

  • mysupersite.com/ (landing page)
  • mysupersite.com/blog/post-about-something/
  • mysupersite.com/blog/post-about-dog/
  • mysupersite.com/blog/cats-are-better-because/
  • etc...

Conclusion

Here, mysupersite.com/blog/ is the domain level where your Ghost site lives. mysupersite.com/ is where your landing page lives. That's why we recommend thinking about this early in the process of building your website.